In Situ Insight - Klara Festival

In Situ Insight - Klara Festival on partnerships with the private sector, March 26 & 27 March 2018

The second In Situ Insight took place on the 26 & 27 March 2018 in Brussels lead and hosted by the Klarafestival. Under the topic partnerships with the private sector colleagues from EFA, Klarafestival, Gent Festival van Vlaanderen, International Film Festival van Vlaanderen, Vilnius Festival / Lithuanian National Philharmonic joined by colleagues from Business to Arts, Dublin’s Culture Connects, Fishamble: A New Play Company, Helium Arts and Temple Bar Gallery + Studios to discuss trends in sponsorship, approaches to reaching and engaging with new sponsors and keeping their corporate partnerships. Despite the challenges many success examples were shared and ideas of opportunities to cease were launched.


In the frame of this In Situ Insight Klarafestival the participants were also invited to enjoy the performances of the Klarafestival (running until the 30 March 2018).

Knowing your colleagues and sharing their visions, ideas and expertise is an important way to foster a community.

It is pleasant and important to create bridges and enter into conversations about practices, expertise, lessons learned, and eventually joint businesses. This happens in conferences, but maybe even more inspirational and insightful are personal visits to festivals.

Klara Festival

Klarafestival is the largest classical music festival in Belgium. It is held every year over a two-week period in March. The home base for the festival is Brussels but there are also concerts held in Antwerp and Bruges. Every year, the absolute top of the (inter)national crop climbs onto the stage of the most prestigious concert halls in the country, including BOZAR, Concertgebouw Brugge and deSingel. 

The festival strives to be socially relevant and so is built around a topical subject every year. Symphonic concerts are at the heart of Klarafestival together with musical theatre and they showcase tried and true repertoire as well as innovative creations. Often this means bridges to other art disciplines are also built. With a daring, progressive and innovative bill, many performances aim to provide an extraordinary concert experience. Klarafestival is the only classical music festival in Belgium that is broadcast over the airwaves in full by the EBU, even into the far reaches of Europe!

In Situ Insight programme

Monday 26 March 

20.00      The Night of the Unexpected at the Beursschouwburg Brussel: 3 consecutive shorter concerts (including MUSMA) + DJ + Open bar

Tuesday 27 March 2018

10.00      Arts & Business London meeting about sponsorship @ Co.Station / Offices Klarafestival

12.00     lunch offered by EFA @ Co.station